{"id":299,"date":"2026-04-29T15:03:17","date_gmt":"2026-04-29T15:03:17","guid":{"rendered":"https:\/\/www.ukag.org.uk\/?p=299"},"modified":"2026-04-29T15:03:17","modified_gmt":"2026-04-29T15:03:17","slug":"lord-sugar-shines-a-spotlight-on-ukag-and-the-retro-hour","status":"publish","type":"post","link":"https:\/\/www.ukag.org.uk\/index.php\/2026\/04\/29\/lord-sugar-shines-a-spotlight-on-ukag-and-the-retro-hour\/","title":{"rendered":"Lord Sugar shines a spotlight on UKAG and The Retro Hour"},"content":{"rendered":"\n<p>Sometimes the Amstrad community gets a lovely surprise. Sometimes it gets an enormous one.<\/p>\n\n\n\n<p>This week, Sir Alan Sugar, the man behind Amstrad, shared a post on X linking to <a href=\"https:\/\/www.ukag.org.uk\/index.php\/2026\/04\/22\/retro-hour-talks-amstrad-with-jo-cook\/\">The Retro Hour podcast episode featuring UKAG founding member Jo Cook<\/a>, along with this very UK Amstrad Group website. For a community built on enthusiasm, nostalgia, practical tinkering and a huge amount of shared history, that is a rather special moment. <\/p>\n\n\n\n<p>The Retro Hour said of the tweet in a direct message:<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>&#8220;You&#8217;re not going to believe this one.&#8221;<\/p>\n<\/blockquote>\n\n\n\n<p>And we almost didn&#8217;t until we saw it with our own eyes!<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-twitter wp-block-embed-twitter\"><div class=\"wp-block-embed__wrapper\">\n<div class=\"embed-twitter\"><blockquote class=\"twitter-tweet\" data-width=\"474\" data-dnt=\"true\"><p lang=\"en\" dir=\"ltr\">Podcast celebrating 42 years of the Amstrad CPC with special guest Jo Cook, who takes us deep inside the Amstrad scene of the late 80s and 90s. From growing up with a CPC464 and helping run the legendary King Arthur\u2019s Domain PD library and Merline-Serve, to writing for Amstrad\u2026 <a href=\"https:\/\/t.co\/6lDNpjO1SH\">pic.twitter.com\/6lDNpjO1SH<\/a><\/p>&mdash; Lord Sugar (@Lord_Sugar) <a href=\"https:\/\/twitter.com\/Lord_Sugar\/status\/2048706373685244371?ref_src=twsrc%5Etfw\">April 27, 2026<\/a><\/blockquote><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/div>\n<\/div><\/figure>\n\n\n\n<p>For UKAG, this is fantastic promotion. We already know how much affection there still is for the Amstrad CPC, PCW, PC, GX4000 and the wider Amstrad range, but having Lord Sugar himself acknowledge the podcast and the UKAG website puts that enthusiasm in front of a much wider audience.<\/p>\n\n\n\n<p>It is also a reminder of why UKAG exists. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Beyond the 80s<\/h3>\n\n\n\n<p>The Amstrad story didn&#8217;t end when the original machines left the shelves. It carried on through the people who bought them, coded on them, repaired them, wrote about them, swapped disks, ran clubs, made friends, and kept the scene alive. <\/p>\n\n\n\n<p>Today that same spirit continues through online communities, modern hardware projects, archive work, repairs, new software, events, meetups and good old-fashioned chat about why these machines still matter.<\/p>\n\n\n\n<p>UKAG was created to bring those people together. So, to everyone who has followed the link, listened to the podcast, found the website, <a href=\"https:\/\/www.ukag.org.uk\/index.php\/2026\/04\/21\/join-the-ukag-whatsapp-community-and-be-part-of-the-conversation\/\">joined our WhatsApp community<\/a>, bought a <a href=\"https:\/\/kickstartamigagroup.sumupstore.com\/products?category=e6aa2f25-ad76-4c1a-9c25-970f311940b1\">meetup ticket<\/a>, or simply thought \u201cI had one of those!\u201d&#8230; we welcome you to our little retro corner.<\/p>\n\n\n\n<p>To Lord Sugar, thank you for giving the Amstrad community a very welcome boost. We promise not to let it go to our heads too much, although we may need a little lie down. We hope you are happy to see your creations live on, through enthusiast owners such as our group, as well as our events.\u00a0<\/p>\n\n\n\n<p>The Amstrad scene is still here. Still friendly. Still busy. Still wonderfully enthusiastic. And now, thanks to one very well-timed post, a few more people know about it. <a href=\"https:\/\/www.ukag.org.uk\/index.php\/2026\/01\/08\/more-info-on-the-june-uk-amstrad-group-meet\/\">We&#8217;ll see you at our event<\/a>, coming up very soon!<\/p>\n\n\n\n<p>Now, Sir Alan, how about a CPC Mini, we reckon that would really sell&#8230;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sometimes the Amstrad community gets a lovely surprise. Sometimes it gets an enormous one. This week, Sir Alan Sugar, the man behind Amstrad, shared a post on X linking to The Retro Hour podcast episode featuring UKAG founding member Jo Cook, along with this very UK Amstrad Group website. For a community built on enthusiasm, &hellip; <a href=\"https:\/\/www.ukag.org.uk\/index.php\/2026\/04\/29\/lord-sugar-shines-a-spotlight-on-ukag-and-the-retro-hour\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">Lord Sugar shines a spotlight on UKAG and The Retro Hour<\/span> <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":3,"featured_media":300,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[3],"tags":[],"class_list":["post-299","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"jetpack_featured_media_url":"https:\/\/www.ukag.org.uk\/wp-content\/uploads\/2026\/04\/Your-tweeted.png","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.ukag.org.uk\/index.php\/wp-json\/wp\/v2\/posts\/299","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ukag.org.uk\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ukag.org.uk\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ukag.org.uk\/index.php\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ukag.org.uk\/index.php\/wp-json\/wp\/v2\/comments?post=299"}],"version-history":[{"count":1,"href":"https:\/\/www.ukag.org.uk\/index.php\/wp-json\/wp\/v2\/posts\/299\/revisions"}],"predecessor-version":[{"id":301,"href":"https:\/\/www.ukag.org.uk\/index.php\/wp-json\/wp\/v2\/posts\/299\/revisions\/301"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ukag.org.uk\/index.php\/wp-json\/wp\/v2\/media\/300"}],"wp:attachment":[{"href":"https:\/\/www.ukag.org.uk\/index.php\/wp-json\/wp\/v2\/media?parent=299"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ukag.org.uk\/index.php\/wp-json\/wp\/v2\/categories?post=299"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ukag.org.uk\/index.php\/wp-json\/wp\/v2\/tags?post=299"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}